Student Job Search connects tertiary students with meaningful employment opportunities, from their first year of study through to two years post-graduation. Supporting a wide range of needs, from casual work to graduate programmes and permanent roles, the organisation partners with employers across industries nationwide. To support a refreshed website and broader communications, a new suite of imagery and video content was required to reflect the diversity, energy, and authenticity of the SJS brand.

The content needed to feel candid, vibrant, and distinctly Aotearoa, while resonating with a broad and diverse student audience. Imagery had to balance personality with functionality, working seamlessly across digital platforms, integrating into the brand’s visual language, and allowing flexibility for multiple formats. A second phase required more narrative-driven, action-based content capturing real student experiences in authentic work environments. Alongside this, the project required full end-to-end coordination, including talent sourcing, location scouting, and managing a multi-day shoot across varied settings.

A cohesive and versatile image and video library was developed, centred on authentic, in-the-moment storytelling. The first phase focused on vibrant, personality-led portraits in relatable settings, while the second phase captured students in action, gardening, cooking, nannying, and more, highlighting the diversity and energy of student work. A two-day, multi-location shoot was executed with both photographer and videographer, ensuring a wide range of content outputs. End-to-end production was managed, including casting through Student Job Search, sourcing locations, wardrobe, styling, and props that subtly incorporated brand elements. The result is a dynamic, high-energy content suite that integrates seamlessly across the website, campaigns, and promotional channels.